Pretzelized Snacks

Regular readers of my blog know that I love snack foods.  I'm always eager to try new brands and products, which lead me to a fairly new company, Pretzelized Snacks.

"Pretzels are one of the oldest snacks in the world: they’re classic, tried-and-true, and, if we’re being honest, in dire need of an update.  Sure, they’ve been flavored with salts and seasonings, but other than that, there’s been no real shake up to the salty, golden, beloved pantry staple. The same story applies to most classic snacks, too: that’s where we come in."

Their process is to start with a classic snack (crackers or pita chips), soak them in pretzel brine, then bake them, and finally, sprinkle with salt.  Basically, yes, "pretzelize" them.   Although they have two product lines, pretzel pita chips and pretzel crackers.  I tried only the later.

Pretzel Crackers

"They’re more than just a pretzel…they’re two favorite snacks in one! Made with a crunchy pretzel outside and real cracker inside, these bite-sized snackers are ideal for enjoying on the go, at home, and everywhere in between."

The pretzel crackers come in 3 flavors: sea salt, cheddar, and honey mustard.  I had a variety pack with boxes of all three flavors, but my parents got to the sea salt before me, and they were, well, gone instantly, so I was only able to try the other two.

The form factor of all was the same: bite size (or two bite, if you bite small), very crispy, very munchable.

Cheddar.

"You cheddar believe it: these Cheddar Pretzel Crackers are made with real, robust, bold cheddar for a reimagined spin on a tried-and-true classic."

Since I couldn't try the plain sea salt, I started with the cheddar.  

I was pretty instantly drawn to the form factor.  They were sooo crispy, and I loved how some of them had puffy blistered bits.  Single bite, just, so easy to keep popping into your mouth.  I think it would be very easy to accidentally eat an entire box of these, or at least a half box, without realizing it.  I thought they were plenty tasty just on their own, but I suspect they'd work great with a dip.

They trended far more on the cracker side of the spectrum, and surprisingly, I really liked that (I don't usually get that excited for crackers, and would pick most pretzels over most crackers).  The pretzel taste only really came through on the finish, otherwise, the cracker dominated.  The flavor was very savory, complex savory, with a great hit of salt too from the large crystals.  They were far less cheesy than something like a Cheez-It, but you could tell they were cheesy.  The seasoning had cheddar cheese of course, but also buttermilk, parmesan and blue cheeses, nutritional yeast, onion powder, garlic powder, and a bit of sugar.  Very complex and something that kept drawing me in.

Overall, I quite enjoyed these, but I don't think I'd order them again, as I prefer other sorts of snacks most of the time.  3.5/5.  

Honey Mustard.

"These Honey Mustard Pretzel Crackers balance the perfect amount of tanginess and zest, making them a flavor-packed crowd-pleaser."

Honey mustard is a natural pairing for pretzels, so I was looking forward to these.  

The form factor was the same, although I felt that I tasted far more pretzel and less cracker in these, which made them less appealing to me.  The seasoning was present, savory and slightly complex, but it wasn't particularly strong.  I definitely wanted to taste more honey mustard.

Basically, an interesting shaped, mildly honey mustard flavored, mild pretzel ... not very compelling to me.  2.5/5.